6 Restaurant Design Tips to Improve Customer Experience

Besides the dishes served, the thing that evidently impacts customer experience in a restaurant is its design and ambience. Thus, it is highly important for restaurateurs to focus on designing their restaurants with the right set up, silverwares, facilities, etc. It can be a wise decision to get your restaurant designed strategically by a commercial interior designer in Delhi, Kolkata, Mumbai or wherever you have your restaurant. With some effective tips you can design your restaurant in a way that it will improve customer experience and, in turn, increase your sales.

6 tips for restaurant design to improve customer experience

Some of the tips that can help you design your restaurant in a customer-friendly manner are given below.

Let your restaurant decor reflect brand personality

Frame in mind how you want your customers to perceive your restaurant which will be your brand personality. It is important that you design the restaurant according to your brand personality. For instance, if your brand personality is casual, then go for quirky serving dishes, lights and music and if it is formal, then keep premium and simplistic dishes and lighting.

Keep a balance between seating space and walking space

You need to ensure that there are a good number of seats to accommodate the expected number of customers in your restaurant. However, the seats should not suffocate the place. So, try to balance it with enough walking space in between the tables so that both customers and waiters can move without bumping into each other as it might affect customer experience.

Design your tableware strategically

It is important you choose your tableware smartly to create a good impression on customers. The tableware includes plates, silverware, glasses and napkins. Choose the right tableware that goes with your brand personality. Besides, placement of the tableware is also important. Make sure that the napkins are well organised in a container, the spoons and forks are placed properly and plates provided are clean and placed in the right place.

Give importance to proper ventilation and air conditioning

Since the restaurant kitchen produces a good amount of heat and aroma, it is necessary to make sure that these byproducts don't enter the dining area and affect customer experience. Keep a proper ventilation for that. Also, as eating a hot and clumsy space can be quite uncomfortable, it is important your restaurant is air conditioned.

Design a menu to talk on your behalf

It is not enough to jot down the dishes you serve along with their prices in the menu. The menu should be designed in a comprehensible manner and in the right flow. For instance, place the starters first, followed by the main course and desserts. Moreover, you can highlight your popular dish or give some mouth-watering pictures of your dishes on the menu to help your customers choose the right dishes.

Design and maintain the bathroom properly

The bathroom is another area that will create an impression about your restaurant on the consumers. While designing it, try to maintain the aesthetics you have showcased in the entire restaurant. The bathroom should be stocked with supplies and the sanitary wares should be in working condition. It is highly important to maintain cleanliness and hygiene in the bathroom as otherwise customers might question the hygiene maintenance level of the restaurant overall.

Besides keeping the above tips in mind, you should also focus on deciding the uniforms for waiters, service areas, storage space, etc. while designing your restaurant to improve customer experience. You can get in touch with a leading Commercial Interior Designer in Delhi to help you design your restaurant effectively.

Location: 121-E, Block G, Kamla Nagar, New Delhi, Delhi 110007, India

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